Every country has their local heroes, the ones who are winners back home but never even compete overseas. A third of the WTF With Marc Maron podcast is frequented by American comedians nobody has heard of outside the United States. There are bands in London that don’t translate well outside the capital, let alone across its country’s borders.
It’s the Wakanda Curse. Some artists just struggle to get noticed through the cultural cloaking device that prevents other countries from taking them seriously. Black Panther could have been kicking arse for decades, but nobody noticed. His solo material just wasn’t up to snuff.
New Zealand has its fair share of parochial examples. There are comedians, such as the 7 Days crew, who don’t dare gig internationally. Better to roll out the same tired jokes on TV, week in, week out, than be faced with the fact that, compared to international comics, they’re just not very good. They must really shit themselves when the International Comedy Festival hits the country. But hang on, half of the ‘international’ comedians that come over here are just as unwanted in their native countries, like a really shit student-exchange programme where your homestay parents don’t understand any of your cultural references.
And New Zealand music? The most successful band on a global stage seems to be Crowded House, and even they seem to have been appropriated by the Australians. First pavlova, then our middle-of-the-road rock bands!
The problem is that most Kiwis don’t ever leave our shores, so they don’t know any different. They probably think Dave Dobbyn is a mainstay of British and American singles charts. The Nature’s Best collection is a great retrospective of New Zealand anthems, but nobody’s singing these songs past our passport control point.
And shame on you if you do succeed internationally. Lorde? Aldous Harding? How dare you play overseas festivals! How dare you play Later With Jools Holland. This isn’t good old fashioned Kiwi music. It doesn’t sound anything like that one song by Dragon, or Hello Sailor’s horrific cod-reggae song.
Split Enz are a great band though, and deserve way more worldwide recognition than they got. This, their fifth studio album, is widely regarded as their first commercial success. File next to the Police, Blondie and Talking Heads.
Hit: I Got You
Hidden Gem: The Choral Sea